Google guide
How Google Business Profile helps people choose you.
Your Google Business Profile is often the first screen customers see. It should answer basic trust questions before they need to ask.
What people check
They look for your phone number, opening hours, location or service area, photos, reviews, website link and whether the business looks active.
Why consistency matters
If your website says one thing and your profile says another, trust drops. The profile should match the website, services, contact details and public business identity.
What good looks like
Accurate details, complete services, useful photos, regular updates, review responses and a website that supports the same message.
Next useful move
Not sure what you need first?
Start with the quiz. It keeps the decision practical: what is missing, what is leaking attention, and what should be fixed before anything else gets added.